Home » American Commodities in an Age of Empire by Mona Domash
American Commodities in an Age of Empire Mona Domash

American Commodities in an Age of Empire

Mona Domash

Published May 19th 2014
ISBN : 9781299632646
ebook
215 pages
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 About the Book 

This is a novel interpretation of the relationship between consumerism, commercialism, and imperialism during the first empire building era of America in the late 19th and early 20th centuries. Unlike other empires in history, which were typicallyMoreThis is a novel interpretation of the relationship between consumerism, commercialism, and imperialism during the first empire building era of America in the late 19th and early 20th centuries. Unlike other empires in history, which were typically built on military power, the first American empire was primarily a commercial one, dedicated to pushing products overseas and dominating foreign markets. While the American government was important, it was the great capitalist firms of America-- Heinz, Singer, McCormick, Kodak, Standard Oil--that drove the imperial process, explicitly linking the purchase of consumer goods overseas with civilization. Their persistent message to Americas prospective customers was, buy American products and join the march of progress.Domosh also explores how the images of peoples overseas conveyed through goods elevated Americas sense of itself in the world.